Global Logistics and Transport Association

Website development for the Chartered Institute of Logistics and Transport (CILT).

The Chartered Institute of Logistics and Transport (CILT) is a global professional body focused on logistics, transport, and supply chain management. I was responsible for developing their international website, delivering a robust, high-performance WordPress build that meets modern standards of accessibility, SEO, and user experience.

CILT Home Page
Project details

Agency: Pink Marketing.

Designer: Sarah Rothwell @ Borderless.

Client: The Chartered Institute of Logistics and Transport.

URL: https://ciltinternational.org/

Deliverable: Custom WordPress theme, CMS, content migration.

Build Duration: Six weeks.

Launch date: May 2024.

My role was exclusively focused on development, collaborating closely with designer and UX wiz Sarah Rothwell and the team at Pink Marketing. Over a six-week period I built a custom WordPress theme identical to Sarah’s designs with an administration area tailored to the institute’s content editors needs.

Branch finder screenshot News section screenshot Publications directory screenshot Example FAQ module screenshot Footer screenshot

Key Features & Development Highlights

  • Custom WordPress Theme
    Developed from the ground up, the theme was optimized for clean code, performance, and maintainability.
  • Modular Content Management
    I implemented a flexible, modular content editing system using Advanced Custom Fields (ACF), enabling administrators to easily create new pages and layouts without technical assistance.
  • Specialist Content Areas
    The site includes several custom post types and directories:

    • Branch locator (Google Maps API integration)
    • News area
    • Published articles directory
    • International training course listings
    • Case studies
    • Events section
  • Content Migration
    Imported nearly 200 existing news articles from the previous WordPress site, ensuring they were automatically adapted to the new design and displayed correctly without requiring manual editing.
  • Secure Document Repository
    I built a private internal resource library, accessible only to specific users assigned to relevant company sectors, with tailored access control and permissions, with help from the Download Manager and User Roles plugins.
  • Performance, SEO & Accessibility
    The site is highly optimized for speed, fully accessible to WCAG standards, and structured for SEO best practices out of the box.
  • Responsive Design & Interactive Enhancements
    I ensured the build was fully responsive across all devices. I also integrated subtle animations and a video banner on the homepage to enhance user engagement.

The result is a modern-looking website, along with a flexible CMS solution that empowers the CILT team to manage their global content effectively while providing a seamless experience for users worldwide.

Thank you all for all your hard work in helping us bring our shiny new website to life! Feedback has been really great from all sides and as a user who adds all the content to the website, it’s super easy and intuitive to use.
Khya Newell International Marketing and Communications Manager
Previous project
Legs Matter website screenshot
Legs Matter
The Legs Matter website was another collaboration with Pink Marketing. Sarah's funky designs for this new awareness campaign were easy to convert to a fully CMS-able WordPress solution.
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